Archive for the ‘Featured Articles’ Category

“I published a book” is not a marketing plan with Lee Wind – Worksheet Printout

Wednesday, October 11th, 2017

Lee Wind, Director of Marketing and Programming for the Independent Book Publishers Association, walked attendees through these worksheets for how to build an effective marketing plan for your book.


"I published a book" is not a marketing plan worksheet


Publishing Professional Standards Illustrated with Teri Rider – Slides

Monday, September 11th, 2017

In August, Teri Rider of Top Read Publishing presented explanations and examples of many of the standards on IBPA’s Industry Standards Checklist for a Professionally Published Book. Her slides are below:

Publishing Professional Standards Slides

Book Publicity 101 with Holly Watson – Slides

Tuesday, August 8th, 2017

Holly Watson, a PR agent who has worked for many of the major publishing companies, shared her insight into what goes into a great PR campaign, what authors can and should do for themselves, and what they should hire others to do. She generously offered to share her slides. Thanks, Holly, for a great presentation.

Book Publicity 101 Slides




Cliff Notes from Portland by Gerri Santiago and Dan Primbs

Thursday, May 11th, 2017

Get the highlights from the 'Publishing University 2017: Cliff Notes from Portland', by Gerri Santiago, the PWSD scholarship recipient, and her business partner, Dan Primbs from May 6th. They agreed to share their slides on book development, marketing, distribution, and more. Please click on the link below for the slides.

Cliff Notes from Portland by Gerri Santiago and Dan Primbs

Key Success Factors for Writers Today and into the Future – Slides

Thursday, November 10th, 2016

Steve Wilson, CEO of FastPencil, an end-to-end writing and publishing platform, presented his observations about challenges and opportunities for independent writers today. He generously agreed to share his slides. Also, he announced a new collaboration between FastPencil and the bookstore chain Books-A-Million to support independent publishers. A link to the program as well as some information about it are also available below.

To read the Press Release, click here.

Click below to view the slides from Steve's presentation:
Key Success Factors for Writers Today and into the Future with Steve Wilson

Visit the bookstore chain, Books-A-Million's website here.

‘Writer’s Road to Publishing Success’ Weekend with BBL Publishing on Nov. 19-20

Tuesday, November 8th, 2016

GET ANSWERS AND A PLAN IN 2 DAYS! Today’s publishing world is full of exciting opportunities for writers - and a lot of decisions. If you’ve ever questioned your next steps to finishing that manuscript, getting published, finding your audience, or finding a team to help you, you’re not alone. Stop now, and make a decision to attend this hands-on workshop from two veterans of the writing and publishing world that will give you your personal roadmap to success.

This one or two-day workshop is for writers of all levels. Detailed agenda and tickets available here: Only 10 seats still available!  (PWSD, PWOC, SPAWN, IBPA members receive a $10 discount)

The Screening Room
210 1/2 Windward Way
Oceanside, CA 92054


Sat, Nov 19, 2016, 9:00 AM – 2:00 PM PST
Sun, Nov 20, 2016, 9:00 AM –  2:00 PM PST


Visit BBL Publishing's Website:


How to Make More Money from Your Writing – Slides

Tuesday, August 2nd, 2016

We had a wonderful presentation on Saturday, July 30th by Speaker and Author, Carla King. You can view her slides from the presentation, below.

Get Carla's Self-Publishing Boot Camp Guide for Authors, 3rd Edition eBook. To get 40% off, use code VP92G, by clicking here.

How to Make More Money with Your Writing and Related Works by Carla King on Scribd


Gemini Adams Wants to Help Get Your Book Noticed!

Monday, February 15th, 2016

Gemini Adams gave a sensational presentation at PWSD's last meeting, and we want to extend a warm and happy thank you for her time and all of the wonderful information she passed along to our attendees!

For those of you who weren't able to make it, or perhaps are hoping to get just a smidge more information, Gemini has given us a copy of the handout from her presentation to share right here on our website! Three cheers for that!

Get Your Book Noticed!

Keep on writing folks.

Many Thanks to Robin Cutler for Sharing her Spark with PWSD

Wednesday, July 1st, 2015

Robin Cutler, the brains and brawn behind independent publishing and distributing powerhouse IngramSpark, gave an enlightening presentation this past weekend. From explaining how Ingram was able to merge their traditional publishing distribution with the ever expanding worlds of independent publishing and print on demand titles, to best practices with ISBNs & distributing through multiple retailers, Robin showed up to share her knowledge and experience with PWSD members, and we are all grateful!

Best of all, she was kind enough to make sure that no one would miss out on what she was able to share the members in attendance. If you weren't able to attend, or just can't quite remember what that last slide said, have no fear! Robin sent over her presentation slides, and you can download them right here, right now. Just click here: The Business of Independent Publishing: IngramSpark 101.

Make sure you check out the calendar for our upcoming events (Can you say Publicity with Marika Flatt?!), and sign up for the PWSD Newsletter so you're always in the loop!

Keith Ogorek Brought is A-Game to PWSD!

Tuesday, March 17th, 2015

Our February presentation was chock full of amazing tips and information from the Senior V.P. of Marketing of Author Solutions, Keith Ogorek! If you missed our latest meeting, but still want to know more about The 4 Paths to Publishing, you're in luck! Keith was kind enough to leave us with his presentations slides. Be sure not to miss our March meeting! Head on over and RSVP now!