Pitch Perfect: Timely Tie-Ins for Media Exposure Success with Marika Flatt

May
30
Sat
Pitch Perfect: Timely Tie-Ins for Media Exposure Success with Marika Flatt
May 30 @ 10:30 am – 12:00 pm

Pitch Perfect: Timely Tie-Ins for Media Exposure Success with Marika Flatt

In today's fast-paced media landscape, timing is everything. Understanding how to craft pitches that resonate with journalists, podcasters, and media gatekeepers is critical. In this power-packed webinar, we’ll dive deep into the art of crafting compelling, timely pitches that get noticed.

What’s In It for You:

  • Master the Timing Factor: Learn the key principles of timing and how to tailor your pitches based on the news cycle, seasonal trends, or relevant events that make your story stand out.
  • Develop Compelling Story Angles: Understand what journalists and media gatekeepers look for in a pitch, and how to package your story so that it aligns with their needs and audience interests.
  • Boost Your Media Outreach: Gain practical tips on writing clear, concise, and persuasive pitches that immediately grab attention and increase your chances of media coverage.
  • Real-World Examples: We’ll share successful pitch examples and provide a detailed breakdown of what worked – and why – so you can apply the same strategies to your own outreach efforts.
  • Proven Techniques: Get actionable strategies for building relationships with journalists, how to follow up effectively, and how to position yourself as a go-to expert for future stories.

By the end of this webinar, you'll be equipped with the tools to write pitches that immediately capture the attention of journalists and media professionals, helping you boost your visibility and build your brand with media outlets across platforms. Join us for an insightful session that could change the way you approach media outreach – and get ready to make your pitch perfect every time!

About the Speaker:

Marika Flatt, 2021 Outstanding Austin Communicator, was hired as a “baby book publicist” in 1997 upon graduating cum laude from Texas A&M University with a degree in Communications. After taking over the management of that boutique literary firm in just a few short years, she and her husband, Doug, launched PR by the Book in 2002, capitalizing on her love of media and books.

Marika is a “connector” by nature, is a past-president of Women Communicators of Austin, serves as an Expert for Independent Book Publishers Association (IBPA), and has served on the selection committee for the Texas Book Festival. Marika also served on the advisory board for the San Diego Writers Festival and on the committee for the Women’s Storybook Project, based in Austin.

Marika has been a regular speaker in the book industry since the late ’90s for organizations such as: Digital Book World, IBPA’s Publishing University, Book Expo America, and Writers League of Texas, among others. In her spare time, Marika has been a travel writer for over two decades and serves as the Travel Editor for Texas Lifestyle Magazine. Marika is a regular contributor on several TV stations around Texas.

Pitch Perfect: Timely Tie-Ins for Media Exposure Success with Marika Flatt

In today's fast-paced media landscape, timing is everything. Understanding how to craft pitches that resonate with journalists, podcasters, and media gatekeepers is critical. In this power-packed webinar, we’ll dive deep into the art of crafting compelling, timely pitches that get noticed.

What’s In It for You:

  • Master the Timing Factor: Learn the key principles of timing and how to tailor your pitches based on the news cycle, seasonal trends, or relevant events that make your story stand out.
  • Develop Compelling Story Angles: Understand what journalists and media gatekeepers look for in a pitch, and how to package your story so that it aligns with their needs and audience interests.
  • Boost Your Media Outreach: Gain practical tips on writing clear, concise, and persuasive pitches that immediately grab attention and increase your chances of media coverage.
  • Real-World Examples: We’ll share successful pitch examples and provide a detailed breakdown of what worked – and why – so you can apply the same strategies to your own outreach efforts.
  • Proven Techniques: Get actionable strategies for building relationships with journalists, how to follow up effectively, and how to position yourself as a go-to expert for future stories.

By the end of this webinar, you'll be equipped with the tools to write pitches that immediately capture the attention of journalists and media professionals, helping you boost your visibility and build your brand with media outlets across platforms. Join us for an insightful session that could change the way you approach media outreach – and get ready to make your pitch perfect every time!

About the Speaker:

Marika Flatt, 2021 Outstanding Austin Communicator, was hired as a “baby book publicist” in 1997 upon graduating cum laude from Texas A&M University with a degree in Communications. After taking over the management of that boutique literary firm in just a few short years, she and her husband, Doug, launched PR by the Book in 2002, capitalizing on her love of media and books.

Marika is a “connector” by nature, is a past-president of Women Communicators of Austin, serves as an Expert for Independent Book Publishers Association (IBPA), and has served on the selection committee for the Texas Book Festival. Marika also served on the advisory board for the San Diego Writers Festival and on the committee for the Women’s Storybook Project, based in Austin.

Marika has been a regular speaker in the book industry since the late ’90s for organizations such as: Digital Book World, IBPA’s Publishing University, Book Expo America, and Writers League of Texas, among others. In her spare time, Marika has been a travel writer for over two decades and serves as the Travel Editor for Texas Lifestyle Magazine. Marika is a regular contributor on several TV stations around Texas.

Welcome to Publishers and Writers of San Diego

Publishers and Writers of San Diego (aka PWSD) is a nonprofit trade organization focusing on the business of publishing. Our mission is to help independent publishers and authors understand the many facets of the industry and publish as successfully as possible. We emphasize upholding professional standards, regardless of how a work is brought to market, and learning together about this constantly changing business.

We meet on the last Saturday of each month, either in person or on Zoom, to network and learn from a guest expert on various publishing topics.