The Importance of Quality Book Design with Claudine Mansour

Oct
26
Sat
The Importance of Quality Book Design with Claudine Mansour
Oct 26 @ 10:00 am – 12:00 pm

What is the first thing a potential reader sees? Your book cover. What do they do next? They open up the book and look inside. If they don’t get a very clear idea of what the book is about from your book cover, they won’t open it up. And if they don’t see a pleasantly presented and well organized interior, they won’t buy – much less read – your book. Book design is an extremely subtle art. The goal is to make the author’s words comfortable to interact with and easy to access. Pro book designer Claudine Mansour will share the principles and practices of great book design, so you can make sure the “package” of your book enhances – doesn’t detract – from what you have to say. 

 

About the Speaker

Claudine Mansour specializes in publishing, marketing, branding, and music design. She received a Bachelor of Fine Arts degree from Parsons School of Design after attending the school in both New York and Los Angeles. Claudine has worked for companies such as Harcourt, Random House, and Rolling Stone magazine. Claudine’s book cover for Blindness by José Saramago has been named one of the top 25 classic book covers in the past 25 years by Entertainment Weekly magazine. Her work has been recognized by The Art Director’s Club, Bookbuilder’s West, and the Independent Book Publishers Association, and has appeared in the Parsons School of Design catalog and Brides magazine. Claudine has designed more than 800 book covers in over 30 years. www.claudinemansour.com

What is the first thing a potential reader sees? Your book cover. What do they do next? They open up the book and look inside. If they don’t get a very clear idea of what the book is about from your book cover, they won’t open it up. And if they don’t see a pleasantly presented and well organized interior, they won’t buy – much less read – your book. Book design is an extremely subtle art. The goal is to make the author’s words comfortable to interact with and easy to access. Pro book designer Claudine Mansour will share the principles and practices of great book design, so you can make sure the “package” of your book enhances – doesn’t detract – from what you have to say. 

 

About the Speaker

Claudine Mansour specializes in publishing, marketing, branding, and music design. She received a Bachelor of Fine Arts degree from Parsons School of Design after attending the school in both New York and Los Angeles. Claudine has worked for companies such as Harcourt, Random House, and Rolling Stone magazine. Claudine’s book cover for Blindness by José Saramago has been named one of the top 25 classic book covers in the past 25 years by Entertainment Weekly magazine. Her work has been recognized by The Art Director’s Club, Bookbuilder’s West, and the Independent Book Publishers Association, and has appeared in the Parsons School of Design catalog and Brides magazine. Claudine has designed more than 800 book covers in over 30 years. www.claudinemansour.com

The Three Pillars of Successful Book Marketing with Jeniffer Thompson (SLIDES)

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As always, Jeniffer Thompson of Monkey C Media gave an inspiring presentation about personal branding and your book. She generously shared her slides. Get them here.

For more resources from our terrific speakers, please click on BLOG above.