Gemini Adams gave a sensational presentation at PWSD's last meeting, and we want to extend a warm and happy thank you for her time and all of the wonderful information she passed along to our attendees!
For those of you who weren't able to make it, or perhaps are hoping to get just a smidge more information, Gemini has given us a copy of the handout from her presentation to share right here on our website! Three cheers for that!
Keep on writing folks.
Robin Cutler, the brains and brawn behind independent publishing and distributing powerhouse IngramSpark, gave an enlightening presentation this past weekend. From explaining how Ingram was able to merge their traditional publishing distribution with the ever expanding worlds of independent publishing and print on demand titles, to best practices with ISBNs & distributing through multiple retailers, Robin showed up to share her knowledge and experience with PWSD members, and we are all grateful!
Best of all, she was kind enough to make sure that no one would miss out on what she was able to share the members in attendance. If you weren't able to attend, or just can't quite remember what that last slide said, have no fear! Robin sent over her presentation slides, and you can download them right here, right now. Just click here: The Business of Independent Publishing: IngramSpark 101.
Make sure you check out the calendar for our upcoming events (Can you say Publicity with Marika Flatt?!), and sign up for the PWSD Newsletter so you're always in the loop!
Our February presentation was chock full of amazing tips and information from the Senior V.P. of Marketing of Author Solutions, Keith Ogorek! If you missed our latest meeting, but still want to know more about The 4 Paths to Publishing, you're in luck! Keith was kind enough to leave us with his presentations slides. Be sure not to miss our March meeting! Head on over and RSVP now!
Nearly a full-house enjoyed a stellar presentation from Smashwords founder and CEO Mark Coker. He has very generously shared his slides from the presentation with a wealth of great tips, resources, and secrets to selling more ebooks and making more money.
Dan returned to our meetings to give some signature "Poynters" on publishing. Dan has become one of, if not the, leading authority on publishing. PWSD is honored that he took the time come visit, and share his knowledge with our small family of writers and publishers her in San Diego. If you missed the lecture, or want to revisit the slides, you can find them here!
Location: Carlsbad (Dove) Library
Whether you sell out to a publisher or publish yourself, the author must do the promotion. This has always been true but the book publishing industry is changing. Today, book promotion is faster, easier, cheaper, and a lot more fun.
Dan will describe the new ways to promote your book and will provide you with the necessary tools.
All specifics, no generalities.
This presentation is full of supporting statistics and scenarios.
The voluminous handout has all the (take home) details.
Doesn’t your book deserve publicity?
Dan Poynter is an author (130+ books), publisher (since 1969), speaker (Certified Speaking Professional). His seminars have been featured on CNN, his books have been pictured in The Wall Street Journal and his story has been told in The New York Times. The media come to Dan because he is the leading authority on book publishing. A professional speaker, he travels more than 6,000 miles each week to share his book plan. Dan is a past vice-president of the Publishers Marketing Association. He lives in Santa Barbara.
September 27, 2014
Thanks to the ease of producing and distributing eBooks, a rich ecosystem is evolving to support indie authors and non-traditional publishers. Music, the first digital media impacted by the evolution of the Internet, sheds light on where we are headed. Musicians (and labels) have learned that it takes multiple revenue streams and adept use of social media and online marketing to attract an audience. Online video isn’t far behind. Have you noticed how many eBook subscription services like to call themselves “the Netflix of books”?
Content marketing—using your information as a form of advertising—can be a construct to guide us in building our platforms and launching a book. How are fiction and non-fiction indie publishers tapping the power of content marketing to sell more books and raise their personal visibility?
eBooks continue to shape our marketing and editorial decisions. Join us on September 27th when David Wogahn returns for our 4th annual update on the state of eBook publishing.
August 30, 2014
Nicole has been working for Audible since 2009 and is currently a Rights Evangelist for ACX. She talks to authors all day, from the traditionally published to independent authors and introduces them to the Audiobook Creation Exchange. Before joining the ACX team, she acquired existing audio from content providers such as publishers, literary agents and authors for Audible.
Discussion Description
Audiobook publishing is one of the fastest growing segments of the publishing industry. If you’ve written an ebook or print book, learn how to have it produced as an audiobook. In this session, we’ll discuss how easy it is to use Audible.com’s Audiobook Creation Exchange (ACX) to make audiobooks. Topics include selecting audition scripts, casting a winning voice, how to work with audiobook producers, and how to sell your completed audiobook on Audible, Amazon, and iTunes.
Location: Carlsbad Dove Library
In today's world of online marketing and social media, it's critical that writers not only have a great book to sell, but also an established online presence. But how do you create this online platform?
In this workshop, attendees will learn how to create an online marketing strategy that includes social media (Facebook and Twitter), a simple website and blog, and tips for networking with online writers, bloggers and author platforms that can help you get your name - and book - known to the world.
Leah R. Singer helps helps writers and entrepreneurs tell their story through online marketing and social media strategy. She specializes in connecting businesses to their ideal customers, as well as assisting unpublished authors build an online presence.
Before becoming a full-time entrepreneur, Leah was a speechwriter and communications manager for two college presidents at San Diego’s largest public university. She also served as Director of Communications for the San Diego State University (SDSU) Enrollment Services Department, and managed high-profile special events for the SDSU Office of the President. Before her years at SDSU, Leah worked in marketing and public relations at KPBS public broadcasting station.
Leah writes regularly for The Huffington Post; Red Tricycle; Edible San Diego; InterfaithFamily.com; Millionaire Girls Movement; and numerous other national blogs and websites.
June 28th, 2014
Location: Carlsbad Dove Library
Susan McBeth is the owner of Adventures by the Book, which she founded in 2011 to bring literature to life through unique, interesting, and adventurous author events and travels. She is also the founder of the SoCal Author Academy, a series of hands-on intimate workshops that teach authors how to market their books and create non-bookstore events, as well as a contributor to Everyday Book Marketing published by Midge Raymond in fall 2013.
Susan has worked as an events coordinator for over 20 years, four and a half of which were spent specializing in author events at an independent bookstore. She graduated magna cum laude from San Diego State University with a bachelor’s degree in business administration, with distinction in management, and a minor in German, followed by a master’s in comparative literature, while earning membership in Phi Beta Kappa and the Mortar Board Honor Society. She is a member of the “One Book, One San Diego” committee and the Writing Women of San Diego. Read more at www.adventuresbythebook.com.
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